by Halifax Design Lab | Oct 14, 2024 | Communication Design, Graphic Design, Logo Design, Website Design
The Importance of Colour Theory In Branding Small Businesses In today’s competitive marketplace, branding is crucial for small businesses to stand out and connect with their audience. One of the most overlooked yet vital aspects of branding is colour theory. The...
by Halifax Design Lab | Oct 9, 2024 | Communication Design, Education, Graphic Design, Logo Design, Website Design
Breaking Down the Bold: How Maximalism is Taking Over Graphic Design in 2024 If there’s one trend in graphic design that has 2024 written all over it, it’s maximalism. Gone are the days of minimalistic layouts and neutral palettes—today’s designers are pushing...
by Halifax Design Lab | Oct 9, 2024 | Communication Design, Graphic Design, Logo Design, Website Design
The Impact of UX Design on Small Business Websites: Boost Engagement and Conversions When it comes to building a successful website for your small business, many people focus on aesthetics, but User Experience (UX) design plays an equally, if not more, important role....
by Halifax Design Lab | Oct 6, 2024 | Communication Design, Graphic Design, Logo Design, Website Design
Why Consistent Branding Matters for Small Businesses In today’s competitive market, small businesses need every advantage they can get. One of the most effective ways to gain that edge is by establishing consistent branding across all platforms. Whether it’s your...
by Halifax Design Lab | Mar 18, 2021 | Graphic Design, Logo Design, Wordmarks
When you have a logo designed for your company, that new logo will represent everything that you offer, it will represent you as people and it will represent your company and how it is perceived, but it will also greatly affect which demographics and groups your...
by Halifax Design Lab | Mar 8, 2021 | Education, Graphic Design, Logo Design
So, what kind of logo is right for me and my company? There are a lot of things to consider when choosing a logo. Different styles of logos have different possibilities for generating revenue and driving your business in different directions. Take, for example,...