Welcome To Our Weblog
What Kind Of Logo Do I Need?
So, what kind of logo is right for me and my company? There are a lot of things to consider when choosing a logo. Different styles of logos have different possibilities for generating revenue...
What’s Involved In Designing A Logo
When you hire any logo designer or logo design company, it’s important to understand what you are hiring them for, and what they do. It’s not simply a matter of their ability to draw. The real work...
How Logos Work
Right now there is a trend in logo design that is very hot with logo designers, and is super effective for branding large corporations. However, that doesn’t necessarily mean it would benefit your...
Brand Awareness. How Your Logo Can Work For Or Against You.
Choosing a good logo takes a lot of research and a comprehensive understanding of the markets and demographics you wish to succeed in. It’s simply not enough to pick a logo design that you find...
How To Make Perfect 3D Seamless Tiles
Here we will show you how to build perfectly seamless tiles or tessellations in Adobe Illustrator. This is a great way to showcase logos for clients and especially to apply logos to packaging and...
Trademarks – Protecting Your Logo
We've all see the letters TM next to logos. What does it mean and why do they put it there? As many of you know, these initials stand for "Trade Mark", "Trademark" or in Canadian legal terms,...
Why You Might Need A New Website
In the past few years, a lot of changes have taken place on the Internet with regards to search engines and how they profile and rank websites.Every year these companies, like Google, have to alter...
What Is A Logo Treatment?
When you see a logo on a product or in an advertisement, many times you are seeing a "treated" version of the raw logo, so what exactly is a logo treatment, and why would you use one?When a firm,...
Understanding Wordmarks
What's involved in designing a wordmark? I mean, it’s only text. How hard could that be? All you do is pick a font from your computer or a free font website. I can do that. Why would I pay for that?...