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Understanding Wordmarks

Understanding Wordmarks

by Halifax Design Lab | Mar 8, 2021 | Communication Design, Education, Graphic Design, Logo Design, Wordmarks

What’s involved in designing a wordmark? I mean, it’s only text. How hard could that be? All you do is pick a font from your computer or a free font website. I can do that. Why would I pay for that? It’s easy.   Well, let’s explore that idea. The role of a...
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